In The Studio - Strelitzia Celebrates 50 Years

Autumn Labbe-Renault interviews Dean and Janice Labadie, owners of Strelitzia Flower Company in Davis, CA. Discussion charts their progression from one flower cart to several, a stint outside a dress shop in University Mall, a downtown shop and finally, since 2008, their location on Second Street, which supports 30 employees. What does it take to run a business for 50 years with its original owners? What's the impact of working directly with farmers?

They shared memories of the company's early days, reflections on recession and pandemic, and what community and philanthropy have meant to both them and Strelitzia. 

https://strelitziaflowercompany.com

Recorded 9/9/21

Details
Episode Number: 
2108
Duration: 
25 min 7 sec
PBCore Genres: 
PBCore FCC Ratings: 
PBCore Languages: 
Creative Commons License: 
AttributionNoncommercialNo Derivatives
Category: 
DCTV - Locally Produced
Disposition: 
DCTV Digital Library
Format: 
MPEG2 - MP4